Launch an Online Store
Sell online with M-Pesa, cards and delivery from day one
- Time to first sale
- 2–4 weeks
- Payment methods live
- M-Pesa, card, PayPal
- Mobile order share
- 70–85%
What does "Launch an Online Store" actually mean?
Launching an online store means building a product catalogue, secure checkout with local payment methods, delivery and tax rules, and the analytics and marketing foundations required to acquire and retain the first customers.
A complete e-commerce launch — catalogue, payments, delivery, tax and the marketing foundations needed to make the first sales.
The problem
Signs this is your bottleneck
- Orders arrive as WhatsApp messages and get lost
- No way to accept M-Pesa and card payments reliably
- Stock counts differ between the shop floor and online
- Delivery pricing is negotiated one message at a time
- No idea which products or channels are actually profitable
How we solve it
Our approach, step by step
- 1
Catalogue and pricing
Product structure, variants, imagery standards and pricing rules that survive growth.
- 2
Payments
M-Pesa STK push, card processing and PayPal for international buyers, with reconciliation that finance can trust.
- 3
Delivery and tax
Zone-based delivery rates, pickup points, courier handoff and correct VAT treatment.
- 4
Launch marketing
Product SEO, Google Merchant feed, WhatsApp catalogue and a first-90-days promotion plan.
- 5
Operate
Order workflow, stock alerts, returns policy and staff training on the admin panel.
Timeline
3–6 weeks depending on catalogue size and integrations
Indicative investment
From KES 120,000 for a launch-ready store
What's involved
Services in this solution
Questions
Frequently asked
How much does it cost to build an online store in Kenya?
A launch-ready Nexio store starts at KES 120,000 including M-Pesa and card checkout, delivery rules and staff training. Larger catalogues, ERP integration or multi-vendor marketplaces are quoted individually.
Can customers pay with M-Pesa?
Yes. We integrate M-Pesa STK push against your Paybill or Till so customers confirm on their phone and the order updates automatically, alongside card and PayPal for international buyers.
Next step
Ready to launch an online store?
Book a free 30-minute call. We'll tell you honestly whether this is your highest-value move, and what it would take.
- ✓Free strategy call
- ✓Fixed-price proposal
- ✓30 days free support