Digital Marketing in Kenya
Campaigns measured in leads, not likes
Paid search, paid social, content and email campaigns run against a single number: cost per qualified lead.
Investment
From KSh 35,000 per month
- Avg. CPL reduction
- -42%
- Reporting cadence
- Weekly
- Min. engagement
- 3 months
What is digital marketing?
Digital marketing is the paid and organic promotion of a business across search, social, email and content channels, measured end-to-end from impression to qualified lead or sale.
What you get
Everything included
- ✓Channel strategy and budget plan
- ✓Google Ads search and performance max
- ✓Meta and LinkedIn campaign management
- ✓Landing pages built to convert
- ✓Email and WhatsApp nurture sequences
- ✓Creative and copy production
- ✓Conversion tracking and attribution
- ✓Monthly performance review call
How it works
Our process
- 1
Plan
Offer, audience and budget mapped to the channels that fit your margin.
- 2
Build
Landing pages, creative and tracking built before spend starts.
- 3
Launch
Campaigns go live with strict daily caps and conversion goals.
- 4
Scale
Weekly optimisation, then budget shifted to what produces leads.
FAQ
Digital Marketing questions, answered
What is a realistic monthly marketing budget in Kenya?
Most SMEs start with KES 35,000 management plus KES 30,000–100,000 media spend. We recommend a three-month runway so campaigns have time to optimise.
Do you handle creative as well as media buying?
Yes. Copy, static creative and landing pages are produced in-house so campaigns launch without waiting on a third party.
Related
Works well with
Next step
Ready to start your digital marketing project?
Book a free 30-minute strategy call. We'll review your current site, identify the fastest wins and send a fixed-price proposal — no obligation.
- ✓Free strategy call
- ✓Fixed-price proposal
- ✓30 days free support